Description
Converse and pgLang, the company founded by Kendrick Lamar and Dave Free, are teaming up. The collaboration, “pgLang for Converse,” channels two of Converse’s most iconic silhouettes – the Converse Chuck 70 and the Converse Pro Leather – and uses them both as canvases for storytelling and exploration. The partnership sees its design language rooted in minimalism by incorporating subtle flourishes into silhouettes that have aced the test of time.
Founded in 2020 by Kendrick Lamar and his longtime collaborator Dave Free, pgLang is a company driven by a mission to tell stories that transcend language and connect people through shared experiences. At the core of pgLang’s identity are curiosity, accessibility, and creativity, all of which are on display in this collection. Ultimately, pgLang for Converse embraces the unknown, celebrates what’s established, and looks ahead to what’s yet to be discovered to Create Next.
A close examination of the pgLang for Converse Chuck 70 reveals subtle details that set this silhouette apart from its original form. Hiking-style eyelets line the upper, while a distinct asymmetrical rubber varnish and cryptic text graphics – nods to pgLang’s mysterious essence – are visible on the insole and outsole. “for pgLang” is also embossed above to the Converse logo on the upper. Another timeless silhouette, the Pro Leather is retouched with a suede upper. It shares the same hiking-style eyelets as the Chuck 70, and “pgLang” is embossed alongside the Star Chevron.
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